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One of the greatest entrepreneurial success stories of the past twenty years When a friend told Bernie Marcus and Arthur Blank that -you've just ...
""The first book by a Coca-Cola CEO tells the remarkable story of the company's revival""""""""""Neville Isdell was a key player at Coca-Cola for ...
Amazon's business model is deceptively simple: make online shopping so easy that customers won't think twice. It can be summed up by that ...
Using interviews with the participants, thorough research and arch interpretation, BROADCAST WARS analyses the personalities and machinations behind Australia s best-loved television: Dancing With The ...
In 2011, Markus Persson was a bored IT-developer in Stockholm. In the evenings, he toiled away on a labour of love: a game with a ...
Eduardo Saverin and Mark Zuckerberg - an awkward maths prodigy and a painfully shy computer genius - were never going to fit in at elite, polished Harvard ...
Why has Switzerland - a tiny, land-locked country with few natural advantages - become so successful for so long at so many things? In banking, pharmaceuticals, machinery ...
Welcome to the looptail. This is the extraordinary true story of Bruce Poon Tip and how, with nothing more than two credit cards and a ...
An insightful, behind-the-scences portrait of the technology giant Apple Former Wall Street Journal technology reporter Yukari Iwatani Kane delves deep inside Apple in the two ...
THE NEW YORK TIMES BESTSELLER!How one tenacious company found the drive to succeed--on a global scale
In the early 1980s, Caterpillar, Inc. lost one ...
Jewels in the Crown provides an analysis of Tata's acquisition of Jaguar and Land Rover in 2008, and subsequent transformation of their fortunes, written ...