Cover art for What's Your AI Strategy?
Published
Wiley, May 2022
ISBN
9781119703181
Format
Hardcover, 272 pages

What's Your AI Strategy? The Forbes Ignite Guide to Customer-Centric Artificial Intelligence

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Develop an AI strategy that works for your clients and customers with this essential resource

What's Your AI Strategy? The Forbes Ignite Guide to Customer-Centric Artificial Intelligence cuts to the quick of crafting an AI strategy that adds value for your users and customers-and your bottom line. Written by renowned strategists and consultants Will Thompson, VP and Managing Director of Forbes Insights and publisher of Forbes AI, and Nicole Cacal, CEO of Forbes Ignite,this book provides straightforward frameworks that guide readers in the development and implementation of customer-centric artificial intelligence that yields end-to-end value.

What's Your AI Strategy? presents thinking and design tools that help decision-makers, data teams, and consultants:

Plan and complete artificial intelligence projects that make sense for their business and customers

Understand the math and technology you'll need to know to effectively implement AI in their business

Create a business and data plan that considers people, process, technology, capital, and strategy

This book couples the proprietary AI Customer Experience Canvas that Thompson and Cacal have developed with original research from Forbes Insights and interviews with famous experts in the field of artificial intelligence. It is an invaluable resource for anyone in business or government who wishes to contribute to digital transformation within their organization in a way that benefits their constituents or clients.

What's Your AI Strategy? The Forbes Ignite Guide to Customer-Centric Artificial Intelligence cuts to the quick of crafting an AI strategy that adds value for your users and customers-and your bottom line. Written by renowned strategists and consultants Will Thompson, VP and Managing Director of Forbes Insights and publisher of Forbes AI, and Nicole Cacal, CEO of Forbes Ignite,this book provides straightforward frameworks that guide readers in the development and implementation of customer-centric artificial intelligence that yields end-to-end value.

What's Your AI Strategy? presents thinking and design tools that help decision-makers, data teams, and consultants:

  • Plan and complete artificial intelligence projects that make sense for their business and customers

  • Understand the math and technology you'll need to know to effectively implement AI in their business

  • Create a business and data plan that considers people, process, technology, capital, and strategy

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