Cover art for Brand Thinking and Other Noble Pursuits
Published
Skyhorse Publishing, June 2013
ISBN
9781621532477
Format
Softcover, 336 pages
Dimensions
22.9cm × 15.3cm

Brand Thinking and Other Noble Pursuits by

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Is it a simple differentiator of the cereals in our cupboards, a manipulative brainwashing tool forced on us by corporations, or a creative triumph as capable as any art form of stimulating our emotions and intellect? Suitable for those who grapple with these questions on a daily basis, this book elevates the discussion to the level of revelation.

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