PublishedArtpower, August 2019 |
ISBN9789881998514 |
FormatHardcover, 240 pages |
Dimensions28.5cm × 21.5cm |
What is a good packaging design? It must accurately convey information about the product through a combination of graphics, colours and text, and highlight any outstanding characteristics of the product. The Art of Illustration in Packaging focuses on illustration and how it's employed on packaging to make it fun and distinctive.
A large number of creative works are collected here, and presented with a combination of photos and drawings. SELLING POINTS: Collects outstanding examples of how illustration is used to enhance packaging design Presents projects from experienced designers as well as up-and-coming stars of the field 400 colour images
