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Businesses and brands are getting it wrong by pivoting everything to what they think their customer wants as it eliminates value, the data is inaccurate ...
Is your message getting lost in the cacophony of communications today? Would you like to be better recognised for the good work you do, and ...
The Internet of Things. Machine-learning. Artificial intelligence. Augmented reality. Advanced robotics. What do they all mean and more importantly, what do they mean for you ...
Digital influencing is one of the most exciting and disruptive new media industries. Influencers now dominate the digital world and, when it comes to growth ...
Four-time New York Times bestselling author Gary Vaynerchuk offers new lessons and inspiration drawn from the experiences of dozens of influencers and entrepreneurs who rejected ...
"Nobody should be allowed to have anything to do with advertising until he has read this book seven times. It changed the course of my ...
The bestselling blogging book-updated in a new edition!
Ready to make your mark on the online world? Start a blog! Blogging For Dummies provides you ...
There's a massive global market segment that most brands do not understand or know how to target. Many companies - even multinationals - are unaware of ...
Need help to generate traffic for your website or blog? This new guide is easy enough to get you started, but comprehensive enough to give ...
The Sales Bible softbound ? NEW EDITION WITH SOCIAL MEDIA
ANSWERS
Global sales authority Jeffrey Gitomer's bestselling classic,
The Sales Bible, has been updated and ...
Whether you're an agency writer in need of inspiration, a one-woman-band drumming up work from new clients, an established business trying to get more ...
STEVE WOZNIAK, Apple co-founder: "Micah Solomon conveys an up-to-the minute and deeply practical take on customer service, business success, and the twin importance of people ...
This business book is great for leaders, middle managers and entrepreneurs interested in the following categories;Small BusinessEntrepreneurshipMarketingStrategyBrandingCustomer ExperienceMake it easy for customers to choose ...
Why does it sometimes pay to make a product more difficult to use? Why do people think orange juice is healthy? Why should you put ...
