PublishedGreen Olive Press, July 2013 |
ISBN9780987377401 |
FormatSoftcover, 160 pages |
Dimensions20.8cm × 14.7cm × 0.9cm |
Whether you are new to sales and business development or an experienced campaigner looking for new ideas, this book will guide you step-by-step through the sales and business development process, providing practical advice to help you get the results you need.
Business Development That Works includes: Proven techniques that you can use immediately in your role Language to use when engaging prospects Exercises at the end of each chapter for you to apply the learning to your own situation Topics include: Effective business developers Identifying your ideal client Finding prospects Refining prospects Approaching prospects Attracting prospects Preparing for a sales meeting Building rapport Uncovering needs Exploring solutions Presenting compelling solutions Closing the sale Servicing and retaining clients Maximising performance
