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  • Marketing 4th edition by

    Marketing, 4th Edition was designed with the first-year marketing student in mind and covers key marketing concepts in a style that is easy to follow ...

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  • Principles of Marketing + MyLab Marketing with eText 7th edition by

    This pack contains 1 copy of Principles of Marketing 7th edition and an access card to MyLab Marketing with eText.A flagship marketing resource that ...

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  • Principles of Marketing 7th edition by

    A flagship marketing resource that provides an introduction to marketing concepts, strategies and practices with a balance of depth of coverage and ease of learning ...

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  • MKTG (with MKTG Online, 1 term (6 months) Printed Access Card) 11th edition by &

    Learn your Principles of Marketing Course YOUR Way with MKTG! MKTG's easy-reference, paperback textbook presents course content through visually-engaging chapters as well as Chapter ...

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  • Marketing Management for Non-marketing Managers Improving Returns on Marketing Investments by
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  • EP FOUNDATIONS OF MARKETING 5e by
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  • Foundations of Marketing by

    Valued by instructors and students alike, Foundations of Marketing presents an accessible introduction to Marketing. Packed with examples and end of chapter case studies highlighting ...

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  • Global Business Today 9th edition by

    Global Business Today is the proven choice for any international business course. It brings together the insights of now a team of practitioners, scholars, and ...

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  • Value Pack Marketing: Real People Real Choices + MyMarketingLab with eText 3rd edition by

    This pack contains 1 copy of Marketing: Real People, Real Choices and 1 printed access card to MyMarketingLab + eText.

    Marketing: Real People, Real Choices brings ...

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  • Marketing: A Practical Approach 7th edition 7th edition by

    Marketing: A Practical Approach 7th Edition by Peter Rix has a successful, award-winning pedigree. For twenty years it has stood out from the pack, providing ...

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  • Principles of Marketing 6th edition by
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  • Marketing: (Aus) 2E + Istudy Version 1 2nd edition by

    Marketing 2nd edition is the ideal text for the undergraduate Introductory Marketing course in the Asia-Pacific region. Significantly, it is an original work rather than ...

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  • Marketing: 8th Australian Edition 8th edition by &

    Introductory marketing students need a text that not only provides them with a sound knowledge of marketing principles but one that is also engaging and ...

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  • Marketing Management, An Asian Perspective 7th edition by

    For undergraduate and graduate courses in marketing management.

    Stay on the cutting-edge with the gold standard text that reflects the latest in marketing theory and ...

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  • Marketing Management: 1st Australian Edition by , &

    Marketing Management is the leading marketing management text around the world due to its content and organisation consistently reflecting changes in marketing theory and practice ...

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