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Myths of PR: All Publicity is Good Publicity and Other Popular Misconceptions by Rich Leigh

Myths of PR uses popular myths about the theory and practice of public relations as a vehicle for helping startup owners, brand marketers, communications practitioners ...

2 in stock - ships Mon 23rd!
The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly by David Meerman Scott

The international bestseller?now in a new edition When it comes to marketing, anything goes in the Digital Age, right? Well, not quite. While marketing ...

1 in stock - ships Mon 23rd!
On-Camera Coach: Tools and Techniques for Business Professionals in a Video-Driven World by Karin M. Reed

The invaluable handbook for acing your on-camera appearance On-Camera Coach is your personal coach for becoming great on camera. From Skype interviews and virtual conferences ...

1 in stock - ships Mon 23rd!
Agile PR: Expert Messaging in a Hyper-Connected, Always-on World by Marian Salzman

Looking to upgrade your PR practices? Look no further. Bloggers, influencers, citizen journalists...today's news landscape is crowded and constantly changing. As a PR ...

1 in stock - ships Mon 23rd!
Stealth Communications: The Spectacular Rise of Public Relations by Sue Curry Jansen

Public relations is, by design, the least visible of the persuasive industries. It operates behind the scenes, encouraging us to consume, vote, believe and behave ...

1 in stock - ships Mon 23rd!
PR in a Week: A Public Relations Masterclass in Seven Simple Steps by Brian Salter

Brilliant PR just got easier You are about to discover everything you need to know about Public Relations. PR is the practice of conveying messages ...

call for availability
Media Training for Modern Leaders: How to Face News Media with Confidence in Today's World by Pete Burdon

NEVER FEAR THE NEWS MEDIA AGAIN! If you've always had that underlying fear of media attention, Media Training for Modern Leaders is for you ...

call for availability
Winning the Reputation Game: Creating Stakeholder Value and Competitive Advantage by Grahame R. Dowling

What does a company have to do to be admired and respected? Why does Apple have a better reputation than, say, Samsung? In Winning the ...

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What are They Saying About You?: 50 Lessons to Manage Your Personal Reputation by Frank Peters

You are what they are saying about you, when you just left the room...That is your personal reputation. With the omnipresence of social media ...

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Media Talk: 35 Secrets You Need to Know Before You Talk to the Media by Tricia Karp

Dealing with the media is a tough gig. You get just one chance to nail your message and grow your reputation - or damage it, potentially ...

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The Little Red Book of PR Wisdom by Brian Johnson

A modern-day must. This is your essential guide to understanding the media and how to use it to get publicity. Full of proven, practical advice ...

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Online Reputation Management For Dummies by Lori Stradtman

More important than ever--how to manage your online reputation In today's social world, managing your online reputation is more critical than ever, whether it ...

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Crystallizing Public Opinion by Edward L Bernays

A seminal work on how public opinion is created and shaped, Edward Bernays s 1923 classic "Crystallizing Public Opinion" set down the principles that corporations ...

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Freelancer's Guide to Corporate Event Design: From Technology Fundamentals to Scenic and Environmental Design by Troy Halsey

The Freelancer's Guide to Corporate Event Design is the only book that will get the reader up to speed on the ever-changing and growing ...

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The PR Professional's Handbook: Powerful, Practical Communications by Caroline Black

At a time when rapid changes in communications technology are having a major impact on the way businesses choose to communicate, more people are having ...

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books in Public Relations

Myths of PR: All Publicity is Good Publicity and Other Popular Misconceptions by Rich Leigh

The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly by David Meerman Scott

On-Camera Coach: Tools and Techniques for Business Professionals in a Video-Driven World by Karin M. Reed

Agile PR: Expert Messaging in a Hyper-Connected, Always-on World by Marian Salzman

Stealth Communications: The Spectacular Rise of Public Relations by Sue Curry Jansen

PR in a Week: A Public Relations Masterclass in Seven Simple Steps by Brian Salter

Media Training for Modern Leaders: How to Face News Media with Confidence in Today's World by Pete Burdon

Winning the Reputation Game: Creating Stakeholder Value and Competitive Advantage by Grahame R. Dowling

What are They Saying About You?: 50 Lessons to Manage Your Personal Reputation by Frank Peters

Media Talk: 35 Secrets You Need to Know Before You Talk to the Media by Tricia Karp

The Little Red Book of PR Wisdom by Brian Johnson

Online Reputation Management For Dummies by Lori Stradtman

Crystallizing Public Opinion by Edward L Bernays

Freelancer's Guide to Corporate Event Design: From Technology Fundamentals to Scenic and Environmental Design by Troy Halsey

The PR Professional's Handbook: Powerful, Practical Communications by Caroline Black

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