PublishedWiley Australia, May 2013 |
ISBN9781118648179 |
FormatSoftcover, 288 pages |
Dimensions22.7cm × 15.5cm × 1.3cm |
Boost Juice is in more countries than any juice bar in the world. It is a AUD$200 million global business emplying 6000 people. Now, Janine Allis, founder of Boost Juice, offers an honest glimpse into her armory of business insight. She shares with you her journey from simple housewife, with no formal business training, to visionary and how she took her straightforward idea from the kitchen table to over 350 stores worldwide.
She reveals how to hang on to your core values while building the right team, a unique approach to listening to your customers and how you can market like the big boys.
