Cover art for Business Model Book Design build and adapt business ideas that thrive
Published
Pearson Education, August 2017
ISBN
9781292135700
Format
Softcover, 296 pages
Dimensions
21.4cm × 13.4cm × 1.6cm

Business Model Book Design build and adapt business ideas that thrive by

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Business models are the beating heart of your firm's value proposition.

Great business models drive rapid growth; bad business models can doom the most promising ventures. Brilliant Business Models clearly shows you how to create, test, adapt, and innovate successful and appropriate business models in any business context.

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