Cover art for Successful Pitching for Business in A Week: Teach Yourself
Published
Teach Yourself, May 2013
ISBN
9781444184013
Format
Softcover, 128 pages
Dimensions
19.9cm × 12.9cm × 0.9cm

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The book focuses on the special nature of winning significant business in competitive markets in pitches involving several formal stages. It will: - Review the essential processes of making complex sales and the role of core techniques of persuasion - Show how to handle initial contacts and meetings and obtain a clear brief regarding customer/client needs - Demonstrate the process of analysing client needs and putting clear and persuasive proposal documents in writing Sunday: What is a pitch?

Monday: Initial contact Tuesday: Planning a powerful response Wednesday: Putting proposals in writing Thursday: Preparing a formal presentational pitch Friday: Making the presentation Saturday: Follow-up action and the power of persistence

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