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Part design experiment, part critical theory, part how-to manual, What Is Post-Branding? offers a creative counter to branding's neoliberal orthodoxy
Brands aren't just ...
Develop and refine your comprehensive online marketing plan
With more than 800 content-packed pages, Digital Marketing All-in-One For Dummies is the most comprehensive tool for ...
From the "godfather of content marketing"-this completely revised and expanded edition brings marketers fully up to date on the newest content marketing methods and ...
This step-by-step marketing approach makes it ever so easy to apply content marketing concepts. Take your content marketing skills to the next level with this ...
There are more than 1.6 million nonprofits in the United States alone-some are good, some are great, and some are just ineffective. With all ...
Purchases by women now total trillions of dollars annually, accounting for 85 percent of all consumer expenditures. So, reaching women should be considered the number ...
Capture their attention, and keep it. Learn how to stand out in a crowded and distracted world.
With the rise of digital media, you'd ...
From amidst the clutter of lead generation tactics--both old and new--this strategic guide teaches marketers how to make the many available lead generation tactics work ...
Despite the high-tech tools available to salespeople today, the most personal method still works best. Through storytelling, a salesperson can explain products or services in ...
Make community building your ultimate business growth strategy
In Customer Communities: Engage and Retain Customers to Build the Future of Your Business, Nick Mehta and ...
"The sales book of the decade" -Selling Power magazine
Value Capture Selling is the first book to directly address one of the most destructive shortcomings ...
Transform your sales process through effective collaboration between sales leadership and front-line sales staff
In Revenue Revolution: Designing and Building a High-Performing Sales Team, the ...
FROM #1 NEW YORK TIMES BESTSELLING AUTHOR, JOSEPH A. MICHELLI
Lessons on leveraging world-class customer experience and innovation to grow your business.
It takes a ...
Self-Promotion Without Social Media reveals how creatives and solo business owners from all industries can increase their visibility, attract clients and market their work, without ...
You can get 2x, 10x, or 100x more leads than you currently are without changing anything about what you sell...
This book contains the playbooks ...