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If you want your projects to deliver what you want, every time, you need to master the techniques of effective project management. This book shows ...
Kenwood and Lougheed's classic book has been the benchmark introduction to the development of the global economy for decades. For this fifth edition, Michael ...
Discover the breakthrough tool your company can use to make winning decisions This forward-thinking book addresses the emergence of predictive business analytics, how it can ...
Now revised and updated, this classic book is still the definitive step-by-step guide to creating cutting edge print ads. It covers everything from how advertising ...
In 2001, General Motors hired Bob Lutz out of retirement with a mandate to save the company by making great cars again. He launched a ...