Cover art for Successful Online Start-ups for Dummies
Published
For Dummies Australia, September 2012
ISBN
9781118302705
Format
Softcover, 300 pages
Dimensions
21.5cm × 14.2cm × 2.2cm

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Getting a thriving online enterprise up and running takes more than just a good idea. It involves building a website, developing it into a viable business, maintaining cash flow, hiring a staff, and much more. The task can seem daunting, but Successful Online Start-Ups for Dummies is here to help, showing prospective entrepreneurs how to develop a sound business plan, set up a proper company structure, and attract investment/funding in less than three months.

Many entrepreneurs have a great idea and the technical know-how to get a website up and running, but forget that it's a business that requires capital, management and continual growth. Successful Online Start-Ups for Dummies teaches new start-ups how to get 'investment ready' and attract the right backers in a very competitive market, giving readers the specific know-how to keep their business running - or how to turn it over quickly and profitably so they can move onto their next start-up or retire.

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