PublishedWiley Australia, September 2013 |
ISBN9781118692288 |
FormatHardcover, 288 pages |
Dimensions21.1cm × 20.7cm × 2cm |
24 Steps to Success!
Disciplined Entrepreneurship will change the way you think about starting a company. Many believe that entrepreneurship cannot be taught, but great entrepreneurs aren?t born with something special ? they simply make great products. This book will show you how to create a successful startup through developing an innovative product. It breaks down the necessary processes into an integrated, comprehensive, and proven 24-step framework that any industrious person can learn and apply.
You will learn:
Why the ?F? word ? focus ? is crucial to a startup?s success
Common obstacles that entrepreneurs face ? and how to overcome them
How to use innovation to stand out in the crowd ? it?s not just about technology
Whether you?re a first-time or repeat entrepreneur, Disciplined Entrepreneurship gives you the tools you need to improve your odds of making a product people want.
Author Bill Aulet is the managing director of the Martin Trust Center for MIT Entrepreneurship as well as a senior lecturer at the MIT Sloan School of Management.
For more please visit http://disciplinedentrepreneurship.com/
