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This book shows you how to build a customer-oriented corporate culture. Turn your rough diamond into a beautiful shiny jewel. Many companies have the intention ...
The First Time Manager Series has sold over 500,000 copies and is a go-to guide for new and aspiring sales managers on what to ...
Build strong connections to accelerate sales results
In The Power of Value Selling: The Gold Standard to Drive Revenue and Create Customers for Life, sought-after ...
Must-know concepts and smart strategies to improve every part of your sales process-from the new Essential Series for business professionals
With so much focus put ...
Why are companies like Salesforce, Whirlpool, and Cintas repeatedly recognized for their top sales performance? What are they doing that sets them apart from their ...
In Why Now? Michael Humblet teaches you how to create the right pitch to maximise your impact and speed up the conversion of prospects into ...
Social media marketing is no longer optional. This book unpacks the winning formula for effective social media marketing complete with comprehensive updates and latest developments ...
A strategy guide for finding customers for your business in a distracted digital world.
The internet has fundamentally changed how businesses reach their customers. Whereas ...
If you want to be the best, you have to have the right skillset.
From effective SEO and Search marketing to mastering mobile and content ...
Part design experiment, part critical theory, part how-to manual, What Is Post-Branding? offers a creative counter to branding's neoliberal orthodoxy
Brands aren't just ...
Develop and refine your comprehensive online marketing plan
With more than 800 content-packed pages, Digital Marketing All-in-One For Dummies is the most comprehensive tool for ...
From the "godfather of content marketing"-this completely revised and expanded edition brings marketers fully up to date on the newest content marketing methods and ...
Getting good PR is easier-and cheaper-than you think! If you want to get media attention, you don't need to spend a dime-and you definitely ...
Pump up your business with the latest, greatest marketing techniques
This updated edition of Marketing for Dummies will walk you through the latest marketing technologies ...
Discover how to build trust-and boost revenue-by embracing social causes the right way
Our society is at a crossroads. It is no longer enough to ...